Born from a fiery love of creativity, Moi Je Joue is all about empowering you to play with your style & wear as one pleases.

It is about exaggerating shapes, pushing boundaries & putting hips in the spotlight, creating designs that are bold and oversized, cut out from unusual places, extremely tight, or strikingly long. These extremes express that style doesn’t need to rely on over-ornamentation or excessive exposure—it can be minimalist yet powerful, speaking volumes with less.

Inspired by the raw, rebellious spirit of rock culture, our designs channel that untamed energy into every leather piece. Each look is crafted to strike the perfect balance between edgy and effortlessly chic. Why can’t a woman be both fierce and feminine? 

Moi Je Joue is also a reflection of life’s unpredictability. We’re taught to follow rules, to blend in, to make sense of it all—but what if we just want to be free? Free to do what we love, free to express, and free to wear whatever we desire.

Life isn’t meant to be taken too seriously. At the end of the day, we’re here to play—so why not play in style?

Moi, je joue… et toi?